For most small e-commerce companies, streamselling, or live-streaming selling, is out of reach. Technical barriers, relationships with young and attractive influencers, and media agencies who control the customer might well cause the death of the small e-commerce company.

Photo by Liza Summer: https://www.pexels.com/photo/faceless-smiling-lady-shooting-vlog-on-phone-while-demonstrating-dress-6347617/

Designers, business analysts, operations folks, and developers have to start looking at their technology ecosystem and ask: If the system I am building goes down, how can my organization continue to fill orders, manage inventory, see patients, and take payments?

Designers need to stop abdicating creative responsibility to their users.

Everything can -and eventually will be- hacked. We have to ask if our product or service needs to be internet enabled and do we need all the data we collect.

The distance between where your organization is and where you want to be be may look short. But the elevation you have to overcome may be significant.

The relationship between friction and use can drive profoundly negative consequences that need to be intentionally identified and deliberately addressed.

Most organizations are delivering at least some services via legacy platforms that are complex and brittle. Organizations are unable to modernize the services they are delivering due to the people, process, and technology interdependencies and service delivery debt.

Maslow got it wrong. The most basic need is the need to belong.

Empathy is active, not passive. Empathy is not a sales, marketing, or account management responsibility. It is a core function of the entire company. Empathy can make an organization future-and competition.

Brand managers, innovation teams, and product owners must get out in the world if they are to be a part of creating it.